It's a fact of life; your company needs capital to conduct business. Of course the best way to obtain it is through sales. Sometimes, however, you need other, more immediate sources. Different sources may be appropriate for different stages of growth. Start-ups often rely on family members, friends, or local associates. As you grow, you may need to turn to alternate sources such as Venture Capital. Once you have achieved a financial track record, you can turn to other sources such as Asset Based Lending or Commercial Loans.
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