Not a day goes by that I do not hear a complaint either about working with younger generations, or trying to reach them. The millennials as they are called are a section of “Generation Y” that are currently in the early stages of our workforce or about to leave school. So many people talk about how they do not have an attention span, they use cell phones alot and they play on the Internet more than they should. We need to face it, this is a brand new form of generation that we have not seen before. So many companies have talked about how their customers are not in this generation so they do not need to know how to reach them. One thing to keep in mind though, these customers are getting older and will soon be part of your customer base. There are also many people, not just millennials who are embracing the new forms of marketing and technology.
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