1. Promise - And Then Deliver More
You should stick to your promises and deliver even more in terms of quality than what your clients expect from you. This will ensure that they are pleasantly surprised every time that they deal with you.
Stick to delivery schedules, and in case of the odd slip-up, make sure that you inform your clients well in advance of the delay. This will at least convey the message that you are working hard to rectify the problem.
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