Facebook continues to evolve as it strives to master its own business model. With the latest evolution, Facebook makes its service more valuable to businesses. With the updated Fan Page, businesses now have the ability to send updates straight to the news feed of any person who has chosen to be a fan of that business.This will help companies make their online marketing strategies more viral.
Additionally, Facebook is adding an analytics tool called Insight so you can better understand the demographic of your fans. If your business currently does not have a Facebook fan page, now is the time to jump on the opportunity for maximum early exposure.
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