Wednesday, April 8, 2009

How to Choose the Right Web 2.0 Tools for Your Business

For the small business owner, now is not the time to silence your marketing programs. Your audience needs to know that you are there -- or you are in danger of being forgotten. Luckily for today’s entrepreneur there are many Web 2.0 tools available that are either low in cost or completely free that can help companies connect with customers and improve retention rates. The only challenge is wading through the gamut of choices.

In an effort to save you time and frustration, I have included three key questions any small business owner should consider when seeking out the right Web 2.0 tool for their business.

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